The Digest: Fairfield County Marketing & Media Pros

Good morning, This is a new resource for senior marketing and media professionals in Fairfield County. The goal is simple: to share relevant local news, highlight opportunities, and build our professional community. Let's get started.

Local News

Charter Communications Q2 Earnings: Stamford-based Charter Communications recently announced its Q2 2025 results, reporting a revenue of $13.8 billion. While they saw a slight decrease in internet customers, their mobile segment grew by 500,000 lines. This highlights the ongoing importance of mobile in the telecommunications landscape.

Connecticut's "Make It Here" Campaign: The state's "Make It Here" campaign is a great example of a large-scale, integrated marketing effort. The campaign unifies the strategic message across tourism and economic development, with a clear objective to attract both visitors and businesses.

Industry Research

The Creator Economy is Maturing: For enterprise brands, the creator economy is no longer a niche marketing channel. It's a $250 billion global force that's reshaping how brands build loyalty and drive engagement. The trend is shifting from transactional, one-off influencer deals to more structured, community-driven programs.

Video is a Must: 89% of businesses will use video as a marketing tool in 2025. For enterprise brands, the focus is on creating authentic content that builds relationships and drives ROI.

Upcoming Events

Stamford B2B Expo: The Stamford Chamber of Commerce is hosting its 2nd Annual B2B Expo on October 30, 2025. This is a great opportunity to connect with other local business leaders.

AMA Connecticut: The American Marketing Association's Connecticut chapter is hosting "Tap Into the AMA: Where Marketing Minds Meet" on Tuesday, August 19th, at Elicit Brewing Co. in Fairfield.

Local Jobs

Senior Director, Retail Experience and Store Marketing | SPECTRUM | Stamford, CT

Senior Manager of Marketing Strategy | HomeServe | Norwalk, CT

What’s Next?

This digest is a starting point. The goal is to build a community of senior marketing and media professionals in Fairfield County. If you have news to share, a campaign to highlight, job opportunities, or an event to promote, please email me at [email protected] 

Best,

Shawn